Our dust has dollar signs in it—for you!

Friedmans is remodeling, and you’re the winner.  We have products from all categories that we MUST SELL. Yes, MUST. We don’t usually do bold all-caps, so you know this is a big deal.

Appliances, save up to 40%

Plumbing, save up to 70%

Mattresses up to 75% off

Save big on brands like these…

Thermador, Sub-Zero and Wolf, DCS, Bosch, KitchenAid, Toto, Americh, Ronbow, Serta, Sealey.

Whadda ya want? We probably have it.

  • Full-size refrigerators
  • Undercounter refrigerators & wine coolers
  • Dishwashers
  • Wall ovens
  • Cooktops
  • Vent hoods
  • Pro ranges
  • Toilets
  • Bathtubs
  • Bathroom sinks
  • Kitchen sinks
  • Faucets and accessories

Some of these are selected, choice floor models. Others are new-in-the-box products.

But ya gotta hurry. Stock is limited.

It’s all first-come first-served

ON SALE FROM NOW UNTIL IT’S GONE. Click here for directions.


In honor of Heart Health Month, we’re sharing a heart-healthy recipe that’s sure to be a crowd pleaser. It comes to us from the American Heart Association’s recipe site. This is one of their “Simple Cooking with Heart” recipes—in this case, a healthy spin on a classic lasagna recipe with veggies (what better way to get kids to eat their veggies than wrapping them in a lasagna). To find this recipe at the AHA, along with full nutrition info, click here.

Makes 8 Servings

Cooking Tip: This can be made ahead and frozen or leftovers can be frozen and served again another time. Bake at 350° F degrees for 30-45 minutes, until lasagna is bubbly and cheese is melted.


1 Tbsp. extra virgin olive oil

4 clove fresh, minced garlic OR 4 tsp. jarred, minced garlic

1 small onion (chopped)

1 1/2 cups fresh, chopped kale (about 3 leaves), cut into bite-size pieces, stems discarded OR 1 1/2 cups frozen spinach (thawed)

3 cups fresh spinach (stems discarded, packed tightly)

2 1/2 cups eggplant or summer squash, (about 1 small eggplant or 2 squash), cut into 1/2-inch cubes

1 1/2 cups tomatoes (diced) OR 14.5 oz. canned, no-salt-added tomatoes (diced)

1 lb. extra-lean, ground beef or turkey, 95% lean or more

2, 1/4 cups white mushrooms (sliced)

1 cup low-sodium, or, no-salt-added cannellini beans (drained, rinsed)

3/4 tsp. black pepper (divided use)

2 tsp. dried, salt-free herbs, Italian blend, divided use

1/2 cup low-moisture, part-skim mozzarella (shredded)

1/2 tsp. crushed red pepper

3 Tbsp. red wine vinegar

1/2 cup low-fat ricotta cheese

9 whole-grain sheets lasagna noodles

1 Tbsp. no-salt-added tomato paste

8 oz. canned, no salt added tomato sauce


Preheat oven to 350° F.

Cook lasagna noodles according to package directions; omitting salt, butter and oil.

In a saucepan, heat oil. Add garlic and onion and cook over medium heat for about 4 minutes. Add kale (or spinach), tomatoes and eggplant (or squash) and pepper and cook 3 minutes. Turn up heat to medium-high, add ground beef or turkey and cook until meat browns slightly and liquid is absorbed. Add mushrooms, beans, vinegar, tomato paste, and tomato sauce. Stir in red pepper flakes, 1 teaspoon dried herbs, ½ teaspoon of pepper. Simmer for 15 to 20 minutes, stirring occasionally.

Mix together mozzarella and 1 teaspoon dried herbs.

In a 9×13 ovenproof dish, place 3 lasagna sheets, one third of lasagna filling and half of ricotta in small clumps. Repeat placing the lasagna sheets, filling and ricotta step. Top with 3 more lasagna sheets, remaining filling and top with mozzarella mixture. Bake for 30 minutes.

Recipe copyright © 2016 American Heart Association. This recipe is brought to you by the American Heart Association’s Simple Cooking with Heart ® Program. For more simple, quick and affordable recipes, visit




Friedmans Home Experience goes red in honor of American Heart Month


Let’s paint the town red—starting in your kitchen! February is American Heart Month, and red is the official color. To honor this healthful national observance, we’re encouraging a peek inside your pantry. What’s your family eating and is it the best fuel to keep their hearts healthy and going pumpity-pumpity?

Food is the fuel that keeps us running. Who doesn’t want to enjoy the feeling of healthy, high-octane living? A heart-healthy family starts with nutritious foods from all the food groups. Everyone feels and performs better by cutting back on saturated and trans fats, sodium, red meat, sweets, and sugar-sweetened beverages.

The updated USDA food pyramid, 2005

The American Heart Association is in your corner. They want us all to stay pumped in the best way, with a diet of fruits and vegetables, whole grains, low-fat dairy products, skinless poultry and fish, nuts and legumes, and non-tropical vegetable oils.

Baby steps help make it easy. Want to cut down on sodium? Try adding food a flavor boost by swapping out salt for herbs and spices. Got salty snacks and candy around the house? Try swapping in nuts and berries. Want more interesting meals? Try a new vegetable each week.

The kitchen is the heart of the home. It’s all about family. As a family business, we enjoy bringing the good life to families coming through our door. And cooking well can lead to a longer, healthier life.

For heart healthy recipes form the American Heart Association, visit 

For more info about Friedmans Home Experience, click here.


You could win a KitchenAid undercounter refrigerator like this one…

That’s a great question. And since, at the time of this writing, Friedmans is partnering with Gelson’s Long Beach to give away an undercounter beverage center from KitchenAid (and a $1,000 Gelson’s shopping spree),   it’s worth taking a look at what makes an undercounter fridge so nifty.

Overflow beverage stock. Especially with regard to cans and bottles, which can take up a lot of room in the fridge, an undercounter can free up a lot of space in your main fridge.

Ease of access. Got height-challenged individuals, i.e. kids? An undercounter fridge can make it easier for them to reach one of the things they frequently go to the fridge for: drinks. Or, if someone in the house has mobility challenges, and is using a wheelchair, an undercounter is much more accessible. They also open and close more easily, and there’s just not very far to reach.

Space saver. If you have a small kitchen, with no room for a big fridge, an undercounter unit can give you more refrigeration space without sacrificing counter space to do it. Especially if you live in a small, space-challenged place in Long Beach, this can be really useful.

Great for entertaining. Like having friends over? They’ll know exactly where the beverages are—and frees up access to the main fridge for the cook.

It looks really cool. Let’s face it: these babies are really well designed. Streamlined. Stylish. Smooth. They’re just fun to have in the space.

If you’re interested in taking a crack at winning the KitchenAid undercounter refrigerator from Friedmans and the $1,000 shopping spree from Gelson’s, enter at Gelson’s by January 31, 2018.

Additionally, if you visit Friedmans and buy KitchenAid appliances, you can get up tom $400 in Gelson’s vouchers. Call or visit Friedmans for full details.

Exciting New Designs In Bath & Kitchen Fixtures From DXV

DXV Isle Collection

Think of the styles and the products from history’s most influential design movements. The opulence meets tech of the classic era. The industrial design of controlled contours and simplified geometries in the industrial era. The flowing forms playing against geometric structures of the modern era. The eclectic and continually evolving design aesthetics of today’s contemporary designs.

Everyone has their preference, but one thing is certain: Everybody loves at least one aesthetic from one of those eras. And now, DXV reimagines each of those design movements in a brand new product line of bath and kitchen products designed to make you love where you live just a little bit more.

The DXV portfolio is a new line from a legacy enterprise with 15 decades of design savvy. It comes to us from stalwart and dependable American Standard Brands. These luxury bath and kitchen products celebrate the company’s distinguished heritage and the influential design movements from then until now.

DXV fixtures and fittings are inspired by historically significant designs, reinterpreted for 21st century demands of both style and performance. The movements, as interpreted by DXV, include…

From the DXV Ashbee Collection

CLASSIC, 1890–1920: Opulence and modern technology converge. During this period, design pushed the boundaries of historicism and neoclassicism. Art and architecture, previously featuring precise and monolithic geometries, now become more fanciful and flowing, intricate and organic.

From the DXV Fitzgerald Collection

GOLDEN ERA, 1920–1950: This period as a new spirit of experimentation in the decorative arts. Industrial design led to controlled contours, simplified geometries, and reduced ornamentation. The period’s thoughtful, refined aesthetic reflected a society on the move.

From the DXV Modulus Collection

MODERN, 1950–1990: This is a time when the power of the individual to rethink, reshape, and reimagine the physical environment led to experimentation with new materials, forms, and dimensions. Forward-directed design with artful lines and flowing forms began to play against geometric structures.

From the DXV Percy Collection

CONTEMPORARY, 1990–TODAY: And here we are now: undogmatic and eclectic, the continually evolving design aesthetic of our time can combine with individual style and international influences, minimalistic forms, rich textures, ornate details, and natural, material-of-the-moment solutions that reflect the complexity of our changing world.

Each DXV movement includes one or two bath-fixture suites and faucet collections. There’s also a collection of kitchen sinks and fittings. The AT Series offers a state-of-the-art smart toilet and bidet seat. In the tradition of American Standard Brands, the overarching goal is to “make life healthier, safer and more beautiful at home, at work, in the community and throughout the world.” And the DXV portfolio is no exception. From the comfortable, vintage lines of the Classic all the way through to the familiar up-to-date-ness of the Contemporary, each product in the DXV line feels familiar and desirable.

To experience the new DXV product line for yourself, feel free to come on down to our showroom to feast your eyes upon the line and feel the form for yourself. It all feels like an old friend, and is fitting for the Friedmans Home Experience.


Samsung Appliances Integrated Control Dishwasher

Shopping for ma new dishwasher? In the spirit of the Friedmans Five, here are five major considerations to take into account.

1. Do you want an American wash system or a European wash system? These systems make for two very different types of dishwashers. If you’ve ever seen a TV commercials where somebody throws an entire cake into a dishwasher, and it completely disappears, cleaning it all off the plate, that’s an American-style dishwasher. It has a built-in garbage disposal, and a built-in heating element in the tub. When you look inside, you’ll probably notice a heating element in there, which is for heating the water. What you won’t see is the garbage disposal, which is underneath. It’s designed to grind the food and eliminate it. Also, this style of dishwasher can be somewhat service-prone when it comes to the heating element and the garbage disposal.

The European system utilizes neither of the heating element or the disposal. Instead, it flash-heats the water before it ever comes into the dishwasher, so there’s no need for a heating element to sit in the tub. And because it heats the water much more efficiently, you don’t need a garbage disposal. It breaks the food down much more efficiently and gets rid of it. The European style of dishwasher eliminates two service-prone pieces.

2. How quiet is it? Most dishwashers today are relatively quiet, but how quiet do you really want it to be? Do you want to be able to stand next to the dishwasher and carry on a conversation? If you entertain a lot, that’s important. On the other hand, if you just don’t want to hear it when you’re going to bed, most dishwashers today are quiet enough for that.

3. How do you want your silverware to get clean? Traditionally, dishwashers have a basket inside that holds your silverware upright. But, what’s becoming more and more popular today, is a special tray up top dedicated to your silverware. The silver lies flat and can get cleaner. It also frees up space in the main cavity so you have more room for dishes.

4. How hard is your water? This is something a lot of people don’t know about. You can pick up a water hardness test kit at pretty much any hardware store. If you find you have hard water, you’re going to want to select a dishwasher with a water softener built in. Typically, you’ll be able to look inside the dishwasher and see a container that holds water-softening salt. You fill it with salt, and it literally softens the water that goes into your dishwasher. It prolongs the life of the dishwasher, the life of your dishes, and makes for cleaner dishes altogether.

5. What finish? Like most appliances, today’s dishwashers are typically available in stainless steel. There are also other finishes out there, like black stainless, slate, black, or white. What matches your kitchen and your fancy?

If you’d like to know more about buying a dishwasher, or see a wide selection of what’s out there, come on around to the Friedmans showroom in Long Beach and ask one of our appliance consultants for a tour of the options available to you.


A classic, pro-style Wolf range hood

Shopping for a range hood? There are lots of great looking hoods on the market these days. However, it’s about so much more than just appearance. You need to know what’s underneath and inside that hood. Here now, five different criteria you need to consider when hood shopping:

1. SIZE MATTERS. This is one of the most important things, and it’s often overlooked. Take all of your measurements. You want to know the width of your existing hood, and/or the space that you have for the hood. You also want to know the height from the ceiling to the floor. Or if you have cabinets above the hood, you want to know the height from the bottom of the cabinet to the floor. And that will help us guide you in the right direction for the hood.

2. DUCTING. Do you actually have ducting above your hood? If you open your cabinet, or if you look at the top of your existing hood, you should see some aluminum ducting above that. That ducting should run out of your home. That’s where all the smoke and grease escapes. If you don’t have ducting, let us know. We have to get you something special for that.

3. WHAT’S HAPPENING BELOW THE HOOD? What kind of range is it going over? The higher the heat on the range, or the higher the heat on the cooktop that you’re cooking with, the more cubic feet per minute (CFM) that your hood requires. In layman’s terms, that’s more suction power. You want to make sure you have a strong enough hood to ventilate what you’re cooking.

4. LIGHTING. The lighting styles vary, and you have a couple of options. LED lighting is a very natural, cool, energy-efficient light. Fluorescent light strips are also very cool to the touch, and very energy efficient, but not a very natural light. Or, you can go with halogen, which gives you the most natural light—but they are the least energy efficient, and they are very hot to the touch.

5. FILTERING. You have two types of filters available to you. There’s the mesh filter, and the professional style baffle filter. A mesh filter is designed to catch the grease inside an aluminum mesh and hold on to it. It’s difficult to get the grease out of it. You can put it in your dishwasher with a de-greaser to clean it—or just buy new ones. The baffle filter is designed to channel the air inside, catch all the grease and retain it, but they’re much easier to clean than the mesh. They also look nicer, and they last longer.

WANT TO KNOW MORE? We are happy to talk range hoods (and anything else) when you drop by our Long Beach showroom. We have many hoods on display, and you can see a lot of them installed in vignettes that look like actual kitchens.



WANT $4,300 IN BONUSES FROM JENN-AIR? Right now (and through the end of 2017), Friedmans is participating in a special promotion on Jenn-Air products that can be worth as much as $4,300 to the savvy shopper.

But if you don’t know Jenn-Air products, why should you care?

First, a little history. In 1947, Louis J. Jenn founded the Jenn-Air Products Company. Mr. Jenn was focused on making and selling industrial fans for various applications. In 1961, things began to change when Jenn-Air integrated one of their fans into a cook-top range. The self-ventilated downdraft range was born.

From that single 1961 innovation, Jenn-Air has built a reputation for luxury kitchen appliances with refined design, innovative technology, and exceptional performance. They make appliances for the entire kitchen, from pro-style ranges to fashionable built-in refrigerators. In fact, as of this writing, the built-in refrigerators have been ranked #1 by a leading consumer magazine every year for four years running.

And those ranges and built-in refrigerators take us to the special offer.

One of many qualifying Jenn-Air cooking products in this promotion, JGRP536WP

How would you like free appliances? Right now, when you come to Friedmans and buy any qualifying Jenn-Air cooking product (like the pro-style range above), you get $1,300 instant credit towards the purchase of another qualifying Jenn-Air cooking product. That product could end up being free, or heavily discounted by the credit.

But wait, there’s more. If you also buy a qualifying built-in Jenn-Air refrigerator, you get an additional $2,000 instant credit towards qualifying Jenn-Air product.

After buying your qualifying cooking product, you can get more instant credit by buying a qualifying built-in fridge like this one, JF42NFXDE. (Wood panels not included.)

Of course, you need to install these products. Which is why Jenn-Air is also offering a rebate up to $1,000 on the installation of these products. All told, if you’re all in for the cooking and refrigeration, this deal can be worth as much as $4,300.

The list of qualifying products is pretty extensive. So if you’ve been hungering for a new kitchen, it might be time to put Jenn-Air on your Christmas list. You can come on in to Friedmans to see these fabulous appliances, and get all the details on how to get your instant credit.



Samsung slide-in range with an induction cooktop and a traditional convection oven.

Induction cooktops are becoming more popular. But for many folks, induction is still a mystery. Even the word, “induction,” sounds technical and enigmatic.

The reality about induction is that it’s like any other form of cooking appliance: There are things you might like about it, and things that might make you want to go with a more traditional form of cooktop. It all depends on who you are, how you cook, and what you ultimately want to accomplish.


Without getting too technical, you’re probably used to cooking with thermal conduction. A heat source, typically flame or an electric coil, gets hot. You put a pan over that heat, and the heat is conducted to the pan. That’s thermal conduction. It has worked well since the dawn of cooking in pots.

Magnetic induction is different. You don’t have a heat source. Under the cooktop surface, you have a coil of copper wire. Electricity passes through that coil and creates a magnetic field. The magnetic field interacts with the pot above it, which resists the current. That resistance makes the pot heat up.

Induction generates heat very quickly, and that heat goes directly to the pan. The “burner” doesn’t heat up anything else, like the surface of the cooktop. (But, a lot of hot pans on the cooktop can.)

From the Don’t Try This At Home Department, induction cooktops have been demonstrated with a pot of water being boiled on top of an induction burner—with a sheet of newspaper inserted between them. See ma? No fire!

Drawing from an induction cooker patent circa 1909. (This technology has been around almost as long as electricity.)


Very simply: Faster cooking with less heat loss. It’s more efficient. Also, you get excellent control over that otherwise difficult condition known as simmering. Induction cooking is precise and powerful. Since there is no radiant heat, the surrounding environment doesn’t get as hot.

There is no other cooking technology that is faster than the fastest induction cooktop elements. Boiling 6 quarts of water? it happens anywhere from 2 to 4 minutes faster on an induction cooktop.

Did you accidentally turn on an induction element and there’s no pot on it? Guess what. The element won’t get hot. And if you remove a pot from that element, the heating stops.

And spills are easier to clean. The smooth, induction-cooktop surface stays cooler than a traditional cooktop, and those spills don’t get baked on as hard.


A Bertazzoni DESIGN36 Induction Cooktop. (Leave it to Italian designers to make a simple appliance look so sexy.)


But the prices are continually coming down. As with all technology, as induction cooktops become more refined and widely available, they become more affordable. (The first patent for an induction cooking appliance was filed in the early 1900s. So this technology has been around in one form or another for more than a century.) In the main, induction still costs somewhat more than a standard electric smoothtop.

Something else that’s important to know: the electromagnetic field doesn’t glow. You don’t know it’s on just by looking at it. That’s why manufacturers add lights or “virtual flames” as a visual cue.

Also, since we’re talking about electromagnets, a low-level buzz or hum is common. At higher heat, it might be louder. At lower heat settings, you might hear the clicking of electronics. And there can be the sound of the fan that keeps the electronics cool.

Wolf 5-quart chef pan, compatible with gas, electric and induction cooking.


An induction cooktop requires induction-capable cookware or it doesn’t work.

Generally speaking, if a magnet can get a strong grip on the bottom of a pot, the pot will work with induction cooking.

If you already have stainless cookware, it might work. Or it might not. You have to figure that out.


Induction cooking is really cool. In more ways than one. It’s an exciting technology and people love it.

Whether it’s for you is for you to decide. But know this: when you come to the showroom at Friedmans Home Experience in Long Beach, we have products to show you. In fact, there’s a famous consumer product testing organization, and we have most of the brands in their induction cooktop top picks.


Want A Backyard Kitchen With Hints of Thomas Keller’s French Laundry?

Who doesn’t want a gift grill for the holidays? Well, here now, a holiday gift grill to be reckoned with. California-made Hestan grills are as gorgeous as they are functional.

With an award-winning kitchen-design heritage, Hestan is recognized for reinventing restaurant kitchen equipment. They’ve even provided equipment for the kitchen at Thomas Keller’s famed French Laundry. More recently, Hestan’s crack team of engineers, designers, welders and fabricators turned their attention to the backyard chef, and are we glad they did. They’ve brought 200 years of culinary knowhow to bear upon the beloved backyard barbecue

Hestan Grills are available in three widths, 30 inches, 36inches and 42 inches. As sexy as they look, the fabulous façades belie some really smart ad useful design features. For example, the patent-pending Horizon Hood™ opens with spring-assisted hinges and holds at your desired height. The patent-pending under-hood Stadium Lights™ are motion-activated halogens that light up the cooking area. Front-control-panel LED lighting keeps controls visible.

But what about the cooking, you ask? More patent-pending magic happens there as well. A ceramic infrared top burner delivers 12,500 to 18,000 BTUs. Whether you’re looking for a perfect sear, finish or rotisserie, make it happen with simple touch-on function.

The patented heavy-duty 321 stainless-steel Trellis Burner™ deliver 25,000 BTUs of high-performance power. The patented 5/16″ stainless steel  DiamondCut Grates™ are lasered in-house at Hestan, and provide even heat distribution. High-performance variable ceramic infrared sear burners offer 25,000 BTUs each.

And all this just scratches the surface. If you’re looking to give your backyard chef a fabulous and practical Christmas gift to remember, stop by the showroom in Long Beach and see what Hestan has to offer. As Hestan says, “Grilling is a perfectionist’s game.” And finally, here’s a tool the perfectionist can love.